Mississippi Updates IDs

Mississippi Updates IDs & Enhances Issuing Process.

The Mississippi Department of Public Safety announced that it is now issuing newly designed driver’s licenses and state ID cards.  This is the largest change in the department’s history. The transition started 5 years ago and is supposed to come to full completion at the end of this year.

The Mississippi DPS decided to do this as a security measure.  Like many other states that have recently implemented this sort of change, the goal is to protect its citizens against identity theft and prevent counterfeiting.

Image of new Mississippi IDs, image from Mississippi Department of Public Safety.

New Mississippi Driver License

DPS’s changes go beyond the design of the ID. The department has developed kiosks to expedite ID issuing services to Mississippi residents. According to Public Safety Commissioner Alberta Santa Cruz, “We are pleased to announce the roll-out of our new upgraded kiosks and online services geared at making transactions with the Department of Public Safety more efficient.”

 


 


Mississippi DPS

 


Please note that this ID update was made available to all of IDScan.net’s software users before the IDs were released and will be avaialble for download here.

To learn more about the new Mississippi IDs, click here.

Alaska Real ID Extension

90 Day Alaska Real ID Extension Granted

Earlier this week, Alaskan military base, Fort Wainwright, issued a press release with a list of states and territories whose residents will not be able to enter the base with their state ID cards as of October 10th of this year.

The reason for this was because these states have ID cards that are not compliant with the Real ID Act. As of this morning, these non compliant states have been granted a 90 day extension so that the IDs will be accepted at federal facilities until January 9th, of 2017.

Below are the states that received an extension:

Alaska Arkansas California Idaho Illinois
Kentucky Louisiana Maine Massachusetts Michigan
Montana New Hampshire New Jersey New Mexico New York
North Carolina North Dakota Oklahoma Oregon Pennsylvania
Rhode Island South Carolina Texas Virginia

Image from Military.com

Alaska Real ID Extension

In case you missed our previous blog posts, the Real ID Act was created in 2005 as a response to 9/11. The idea was to tighten up security on state ID cards in an effort to prevent terrorists from obtaining them. One of the requirements is that a person show proof of citizenship or residency in order to obtain a license.

To learn more about the Real ID Act, click here. To learn more about the Real ID Act in Alaska, click here.

Nightclub and Bar Owners: What Can You Do with Demographics?

If you are a nightclub or bar owner, scanning an ID should go way beyond verifying a patron’s age. If you are not using the valuable demographic data that is collected upon ID scan, then you are hurting your bottom line.

In this post, you will learn how you can take advantage of the valuable demographic statistics.

Demographic Data That Will Help You:

  • Zip codes
  • Age
  • Gender

 

demographics.png

 

Zip codes are important. If you run a report using a tool like VeriScan Online, and you see that a certain zip code in your city or town has minimal presence at your bar, you know you might want to increase your advertising in that area.

You will also want to segment your customers by age and gender. Don’t get me wrong, of course, there will be exceptions to some of the stereotypical  beverage and or music preferences, however having an overall idea of age and gender will help your operations and your bottom line.

If on Tuesdays you primarily have 40-45 year old males at your bar, you would probably consider a scotch or whiskey special. Whereas, if on Fridays you have a large number of 22-25 year old females, you might consider doing a skinny margarita special. This is not to say that millenials don’t like whiskey and 45 year old men don’t like skinny margaritas, but you understand the overall goal here.


By observing statistics about your audience, you can make small adjustments in your operations that will bring great returns.

If you don’t have a way to collect this demographic information,  Click here.

If you want to learn more about demographics and strategy at your nightclub or bar, checkout this article  from Nightclub&Bar.