1% of customers Cause 95% of incidents at Nightclubs and Bars

Check out our upcoming article in Club Bulletin Magazine!

When people go out for the night, they want to have a fun and safe experience.  It is important to find a way to provide this experience to your customers by keeping troublemakers off of your premises.  What’s the best way to keep the troublemakers out?   Here are 5 tips:

 

1. Ensure their ID is valid

Checking an ID to ensure that it is real and not expired is extremely important to protect yourself from liability and ensuring your premises is safe.  We recommend using an ID scanner (check out our mobile app VeriScan or VeriScan Online) or hiring a professional to train your employees on how to spot a fake ID.  ID formats are constantly changing, so it’s important to stay up to date.

 

2. Reward the Good, Punish the Bad

Loyalty cards and other incentives can be very persuasive in determining a patron’s behavior.  By creating a strong loyalty program where you reward the good and punish the bad can greatly persuade customers to be on their best behavior.  To ensure this is successful, it is important to advertise your loyalty program to customers to make them aware of your VIP and Banned lists.

 

3. If you kick them out, make sure they stay out

There’s no such thing as a one-time offender.  Many of the club-goers who get kicked out tend to come back and cause more trouble.  If you ban them from your establishment, make sure you keep them out and don’t allow them to sneak in when a different bouncer is on duty.  Most modern ID scanners have this capability and will allow you to record incident details.

 

4. Talk with your fellow club owners

Many troublemakers will get kicked out of one club and simply move onto the next one.  If you talk with your fellow club owners or share a list of banned patrons with each other, you can better protect your club and make the night more enjoyable for your customers.

 

5. Let them know you’re watching

It is important to make customers aware that you know who they are.  Placing cameras where customers can see them will let them know you’re being vigilant to keep your club safe.

 

About IDScan.net: IDScan.net provides ID scanning solutions that read driver’s licenses, military IDs, and other state IDs for access control, automatic data capture, and age verification.  They have 10+ years of experience in the ID scanning industry and pioneered ID scanning for mobile apps.  Some of their clients include Sapphire Club in Las Vegas, Caesar’s Entertainment, Molson Coors, Hooters, and Borgata Casinos.

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